START A SITE

READY TO START YOUR SITE? EMAIL US.

Starting a social media site can be overwhelming. Here are some things to think about first:

Why are you creating this account?

What is your objective? What do you want to accomplish? Establish your goals before starting an account.

Who is your audience?

Who are you trying to reach? Current students, alumni, prospective students? Knowing your specific audience will direct content for your account.

Who is running your account?

Do you have a dedicated social media person or are multiple people managing the account(s)? Managing a social media account can take a lot of time, it is important to plan for it.

What platforms should you use?

You don't need to have every account available. Make sure you are able to manage all the accounts you have. The platform you choose depends on the goals you have.

How much time do you have?

Managing social media is more than just posting. Be prepared to monitor activity on accounts, and use existing tools to help with scheduling in advance.